Brief
To promote the 20th Global Sustainability Summit with a focus on pre-promotion, social media, and paid campaigns, positioning it as a global dialogue on resilient, regenerative, and responsible growth.
Challenge
To deliver a comprehensive promotional strategy by building a social media calendar, executing paid campaigns, driving live tweeting during the summit, and creating a film to be showcased at the event itself.
Results
By combining targeted promotions with real-time engagement and a powerful event film, we amplified the summit’s presence, ensured active participation, and positioned it as a flagship global dialogue on sustainability.